Identifying the right media for communications is crucial. Understanding Target Audience (with proper segmentation) is the key to building Brand Awareness, Conversions, Transactions and Lead Generation.
Our result-driven approach to Media Planning and Buying helps you collect and understand your company’s ROI metrics and rapidly optimize your campaigns. We buy all media & evaluate factors based on pricing rates, demographics, geographics and psychographics relating to our advertisers particular product or service objectives.
We optimize rates, based on client budget, for all types of media activities like Communication Budget Planning, Detailed Media Plan Creation, Media Buying, Credit Policy etc. Our spectrum of Media Management covers everything under below-mentioned categories:
World Wide Web
Other Innovative Media
Over the years we have developed strong media relations thereby ensuring that even in the event of eleventh hour notice the advertisement would be published/ aired as per the client’s requirements with good placement.
We partner with national & (sometimes) international media buyers to ensure your negotiated rates are the lowest in your industry
Urban Marketing Concepts can help you discover new ways to accomplish sales and marketing goals through the vehicles of publicity and public relations.
Through this we facilitate the public to understand the company and its products and for this we use different media like - Public Relations & Publicity, Press Release, Press Kits, Article Development, Speech writing, Cause-Related Marketing, Society Informational campaigns, Preventional Campaign and Actions.